On June 28, 2018, the California governor signed AB 375, the California Consumer Privacy Act of 2018 (“the CCPA” or “Act”), intended to protect the private data of consumers and effectively pushing down some of the toughest consumer privacy protections in the country. The CCPA contains sweeping new consumer privacy requirements and has significant implications for entities doing business in California. Although the new requirements do not go into effect until January 1, 2020, businesses should begin to prepare now to ensure that they will be in compliance with the new state law.

Click here to read the alert my colleague Brad and I prepared.